Stories

September 13, 2023

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Sharon Ku, born and raised in Hong Kong, is one of the co-founders behind Uji Time Dessert, a delightful dessert store in the Bay Area.

Sharon has been working in the food industry for the past 15 years since she graduated from UC Berkeley with a major in Nutrition Science.

Through Uji Time Dessert, Sharon and her team bring together the best of East Asian flavors and desserts, making them accessible to everyone. The pop-up store’s authenticity and creativity garnered massive success, and it became the first dessert shop of its kind in the Bay Area.

In an interview with Asian Hustle Network, Sharon Ku shared her journey as an entrepreneur. Read through as we discover how she turned her passion into a thriving business, and how she found inspiration within the community.

HOW IT ALL STARTED

Uji Time Dessert opened its first pop-up store in April 2016. Together with John Ip and Benson Leung, we have been taking far east flavors and desserts and making them mainstream in the Bay Area. Our famous Fish Cone, called Taiyaki, is our take on the traditional Japanese dessert in the shape of a fish, usually filled with red bean paste. The pop-up was a great success because of its authenticity. Uji Time Dessert was the first dessert store selling Taiyaki soft serve in the Bay Area.

Uji Time Dessert loves to combine and meld elements from multiple traditional desserts to create affordable treats for everyone. Our goal is simple – think of Uji Time Dessert when you crave Japanese fusion-style desserts.

Uji Time Dessert regularly offers Instagrammable, fun, and delicious desserts and ice cream for all ages. It has transformed into a full-scale dessert cafe, from Fish Cone (Taiyaki), black sesame soft serve, lychee ice cream mochi, Matcha Latte, Earl Grey puddings, to Hojicha and Genmaicha ice cream. Depending on the season, Uji Time Dessert offers limited production seasonal flavors, such as strawberry rose and lavender in soft serve or ice cream.

During COVID, we connected with many local businesses to do cross-promotion and share resources. We offer our stores as pick-up locations for other business owners. Other business owners help to promote our brand and products.

In 2022, Uji Time Dessert expanded its footprint to Seattle, Washington, and Albuquerque, New Mexico. Uji Time Dessert continues to seek opportunities to serve our customers.

NAVIGATING THROUGH THE COVID-19 CHALLENGES

COVID hit hard across Bay Area San Francisco in 2020. Our sales dropped to 0% as we only sold soft-serve ice cream. Our stores were forced to close for 3-12 months. We closed two stores permanently.

Despite COVID-19 challenges, we expanded from 0 to 25 local supermarkets. Closing three stores didn’t stop us; we opened three new locations and have more coming in Palm Springs and New Mexico with our licensed partners.

These difficulties brought our team closer and made us stronger. From a small ice cream shop, we now distribute to various locations in the Bay Area. The growth and partnerships showcase our resilience and quality. I’m inspired and confident in our continued success.

SUPPORT AND INSPIRATION WITHIN THE COMMUNITY

I’m grateful to the Asian Hustle Network community for sharing inspiring stories of persistence, and for the connections I’ve made in this group.

I met Jing who has a passion for helping small businesses, the owner of Kaya Bread, and other inspiring individuals. Connecting with like-minded entrepreneurs and supporting my brand growth has been invaluable. 

Once again, I want to express my gratitude to the Asian Hustle Network for providing a platform that facilitates learning, sharing, and gaining inspiration. I am truly thankful for the opportunity to be part of this community and to share my story of resilience, growth, and the joy of forging connections to support others in building their own brands.

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VALUABLE LESSONS AS A SUCCESSFUL ENTREPRENEUR

I would suggest everyone not to give up.

We should not focus on what might stop us from achieving our goals. We should think of what we can do to make a change. Don’t be afraid and try to reach out. Many experienced entrepreneurs would love to share their experiences and thoughts with you.

CONNECT WITH UJI TIME DESSERT

Instagram: @ujitimedessert

Tiktok: @ujitimedessert

Facebook: Uji Time Dessert

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Ai Nguyen

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“My dad left our family for another woman when I was around 6 years old”

You might have heard a tale similar to this one here and there, but for every family who is now going through this — it feels like the beginning of the end. 

What more if your father left your family when you were young and just beginning a new life in a foreign place?

Nevertheless, it is utterly devastating that some even end up questioning themselves, “what have I done wrong or what should I have done right?” But eventually, you’ll come to the conclusion that you should just accept it, keep a positive attitude and figure out how to go on living your life without a father figure.

But what if one day your father knocks on your door and asks if he could come back to your family’s life?

Here’s Ai Nguyen, A Life and Business Breakthrough Coach, who shares a powerful story through her voice and experience of her 80-year-old dad.

The Crucial Memory

Last week, I celebrated my dad’s 80th birthday.  It was a deeply healing experience for me. Many of you don’t know this, but my dad left our family for another woman when I was around 6 years old, about a year after we had immigrated from Vietnam over to America. Here we are in a strange new country, and then he left us.

One of the last memories I had at that time was that he took me to the bus stop in the morning for school and told me that he was leaving the family and wasn’t coming back. That was it. I came home from school and he was gone.

For decades, I had blocked out this CRUCIAL memory of the bus stop day. It was brought out again during a healing hypnosis session I had last year. While growing up, he would come and visit our family from Guam every few years to attend any huge celebrations such as family weddings. 

Here we are in a strange new country, and then he left us.

-Ai nguyen

The Comeback

But then, about 18 years ago, he asked us if he could come back because he was struggling with his business. He was basically going to be homeless if we didn’t take him in.

This was such a stressful time in my life because we had to learn to build a life without him fully being there and then we had to also learn to accept him as he came back. Long story short, when he came back, even though he stayed, he had lost his power in the family.

We weren’t interested in what he had to say. I wasn’t interested in his opinions. Because, honestly, he lost our respect when he left the family. So, we had never celebrated his birthday.   

My dad had to learn how to make peace with himself. He practiced Buddhism, spirituality, and yoga to calm his internal state.

Long story short, when he came back, even though he stayed, he had lost his power in the family.

-Ai nguyen

The Celebration of Birthday and Healing

Fast forward to last week, his birthday party, my husband Dave and I flew back to St. Louis, Missouri to celebrate this with my family. My dad has been asking the family for the past year to do a party for him. He had an inkling that he would die soon and it was important for him to experience this. And so we made tons of food and brought the whole family together.

And there was a moment where I caught him feeling super happy, in front of the colorful walls, getting photos taken by me. Like a child’s smile when they are being acknowledged and celebrated. I caught it in the moment and in the photos.  

Ai’s father all smiles for his 80th birthday

And all of a sudden..

A deep level of compassion and forgiveness fell into my body.

(As I am writing this, I am CRYING. Nose dripping, wiping my shirt all over my face type of crying)

I suddenly realized that this man is 80 years old. And now he’s finally being celebrated. My heart felt the pain of living in a body for 80 years and not experiencing the greatest, most loving moments in life.  

I felt compassion for the pain of him having to forgive himself for his mistakes. I felt compassion for him, probably realizing he could have done more in his lifetime, but he didn’t get to do so. I felt compassion for him for having to release guilt, shame, and resentment over the years. Because death is near, and he simply wants to be acknowledged.

At that moment, I saw the inner child in him; the child who just wants more praise, love, and attention on this special day. And I wish if I had been quicker in my realization, that I had taken more pictures, to make him laugh, and make it even more of a special day for him. 

(A moment of regret showed up for me)

I suddenly realized that this man is 80 years old. And now he’s finally being celebrated. My heart felt the pain of living in a body for 80 years and not experiencing the greatest, most loving moments in life.  

-ai nguyen

This was the level of compassion that I had prayed for, and I wasn’t ready to fully receive it for many years until I participated in this birthday party.

I got balloons with his favorite celebration colors: red and gold. (Coincidentally, his outfit matched my balloon colors).  Intuitively, I knew what he wanted. If my sister had not asked me to be in charge of the balloons and decorations at the last minute, I would have missed out on seeing the joy and happiness in my dad.  

It was as though SPIRIT planned all of this to happen FOR ME.

I share this story with you because I want you to know that we all have the opportunity to experience forgiveness and healing. Be present, be open, and compassionate and spirit will give you powerful insights. Life flies by fast. Always celebrate yourself. Find gratitude and greatness in your reality and everything will shift for you!

Lastly, you have the power to turn your pain into your purpose.

Ai Nguyen

Your Life and Business Breakthrough Coach

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Filipino Founder of Mega Sardines William Lim Shares Business Wisdom

Mega Global Corporation began as a fishing vessel in 1975 and is now one of the Philippines’ most successful canned sardine manufacturers. It has 88 ships, two functioning factories, one under development, and two headquarters.

The company’s founder William Lim said that her wife was from a fishing family and his enthusiasm for fishing sparked his successful business – but his entrepreneurial journey wasn’t easy.

Be a risk-taker

He advised taking calculated risks and anticipating outcomes. “When we came up with advertisements, in three to six months, our sales started to improve slowly. You need to spend to build your brand name so people will have confidence in your product,” he told Esquire.

Good Brand Communication

By learning how to communicate effectively to store owners and consumers about your brand, you will be able to differentiate it from its competitors. “Because nobody knew our brand, supermarket owners did not want to accept our products to be on their shelves,” he told Esquire Magazine, he had to personally visit the stores to convince them for a chance to sell their product. 

Adapt to the times

Simply abandoning ineffective old methods, and always taking opportunities to improve.

Remain focused on your vision

Never forget what the goal was when starting and always remember what the company stands for. He added that when it comes to making decisions about the company, these guiding principles will serve as the primary motivation and compass. “If you keep changing your focus, you have less time to succeed. You have to put your heart and mind to your vision and never give up, no matter the odds,” he tells Philstar.

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Filipino-Chinese Lester Yu Of Fruitas Holdings Inc. Further Expands His 25+ Brand Portfolio

One of the leading groups in the food cart industry in the Philippines, Fruitas Holdings Inc., owned by Chinese-Filipino entrepreneur Lester Yu, has expanded its brand portfolio with the acquisition of Ling Nam, a 72-year-old establishment that operates three locations in Manila, Philippines. 

Fruitas’ wholly-owned subsidiary Soykingdom bought 100% of LN Banaue Inc. This firm operates Ling Nam restaurants such Peter K. Fung and Wanton Parlor.

Established in the 1950s, Ling Nam has long served authentic Cantonese noodles, congee, and dim sum. Beef Wanton Noodles, along with various other sizzling and mouth-watering dishes, can be found on the menus of restaurants in Manila’s Banawe and T. Alonzo districts in Quezon City.

Yu’s 25+ brand portfolio is one of the assets to be purchased as part of the acquisition. Soykingdom will pay 60% of the acquisition price when the deal closes. The remaining 40% will be paid till March 2023. The acquisition price is less than 10% of Fruitas’ March 31 assets and book value.

Fruitas had 720 stores across the country as of the end of December 2021, according to Bilyonaryo where they provided customers with fresh fruit shakes and juices, lemonade, coolers, milk tea, desserts, meat-filled pastries, soya-based products, baked goods, and lechon.

Image Source Canlis Restaurant

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Seattle’s Famous Canlis Restaurant named the First Female Executive Chef

Aisha Ibrahim has been announced as the new head chef of the famed restaurant Canlis in Seattle. She is the first female executive chef at Canlis and joins a long list of notable chefs who have worked at the restaurant over its seven decades.

The management at Canlis was looking for a chef who was interested in that way of thinking, someone who was interested in not simply putting his or her ego on a plate, but rather in actually trying to help inspire an entire industry.

Ibrahim was a sous chef at California’s three-star Manresa. She worked with chef Eneko Atxa at Aziamendi and Azurmendi, developing her culinary horizons.

The new head chef was drawn to Seattle’s wealth of locally sourced ingredients, according to the New York Times, her Canlis dishes would explore the region’s microclimates, traditional cuisine, and Asian influences.

Brian Canlis, a co-owner of the restaurant, considered Ibrahim’s test meal as the final step in the long process. “We set out to find a leader who could help rebuild a broken industry,” he tells Eater. Many kitchen cultures are toxic, he added. They want to continue creating a new norm for how individuals are regarded in kitchens and restaurants.

During the COVID-19 pandemic, Canlis, along with many other restaurants in the past year, experimented with a variety of different service formats. These formats included everything from parking lot yurts to drive-through burgers. 

The famed restaurant has informed that they will soon be opening a restaurant that will be distinct from the one that they previously operated but which they shut down a year ago. They have no interest in going in the other direction and would much rather proceed in the future path.

Canlis will be led by Ibrahim into the post-pandemic future, with the debut of her menu slated for July 2021.