Luxury Goods

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April 18, 2025

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What makes a luxury product cost so much? The short answer is perceived value. But perception is a fragile thing: it shifts, it evolves, and when it does, things begin to get complicated.

Take a luxury handbag, for example. Whether it’s Gucci, Prada, Louis Vuitton, or Hérmes, many of us are willing to spend thousands for that one beautifully crafted accessory. Why? Because we associate these brands with European sophistication, centuries of artisanal craftsmanship, and impeccable quality. We buy more than a bag; we buy into a story.

Now, imagine buying a bag labeled Made in China. If it’s affordable, you might not care. But if it has a luxury price tag? You might pause. The label alone could influence how you value the item.

The kicker is: Remember the bag you treasure from your favorite luxury brand? Based on the claims of factory workers and viral TikTokers, many high-end luxury products are manufactured in China, then shipped to Europe, to be relabeled and sold as European-made.

This controversial debate has sent the internet into a tailspin, asking: Are we paying for craftsmanship or the illusion of origin?

This is where soft power comes into play. It shapes how we see the world. We look at Hollywood movies and see the U.S. as a place filled with great dreams. We see the beautiful K-pop stars and K-drama idols, and we want Korean beauty products to fulfill our desire to be pretty like them. Customers don’t crave an expensive handbag because it’s objectively better; they buy it because of what luxury products emotionally and symbolically mean to them.  

But in the wake of trade wars and rising consumer awareness, people are beginning to question the true value behind the price tag. Is it about where the product is made, or where we believe it’s made?

Whether this TikTok trend is a fleeting controversy or a wake-up call, one thing is certain: when perception changes, so do buying habits. And that could reshape the entire future of an industry.

https://www.tiktok.com/@sen.bags_/video/7494196205917097262?q=made%20in%20china&t=1745296877126

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Loose Leaf Boba Company Blends Third-wave Coffee And Tea With Cultural Inclusion

Loose Leaf Boba Company is not only well-known for its expert “bobaristas.” but also for its diverse cultural representation including Burmese, Thai, Filipino, and Hispanic. “Going out for boba” was a childhood tradition that assisted the company’s mission of unifying people by normalizing cultural differences.

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Founded in 2012 by husband and wife duo Thomas and Jasmine Liu in West Covina, the viral third-wave shop has locations across the United States, including Connecticut, California, and Massachusetts.  This bubble tea tycoon has big plans to grow large retail sites in metro Dallas, TX, Northampton, MA, and Hadley, MA.

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Gordon Tam has created an urban farm that solves this problem. He is the co-founder and CEO of the Hong Kong-based vertical farming – Farm66. With advanced farming technology, he grows fresh vegetables inside skyscrapers in Hong Kong. 

In 2013, Tam and Billy Lam, Farm66’s COO, founded Hong Kong’s first high-tech vertical farm and developed LED lighting and wavelength innovations for farms. Tam and his team found that different light wavelengths affect plant growth. Red LEDs generate longer, stronger stems, whereas blue LEDs produce larger, stronger leaves.

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Mona, together with her sister, two brothers, and mother Sarom Sieng came to the US in early 1980 after surviving the Cambodian genocide. The Khmer Rouge tortured Sarom and executed her husband as the family fled to Thai refugee camps.

A single mother who never spoke English, Sarom began cooking for other families in the Cambodian community in order to survive and eventually expanded into catering events at Living Water Community Church in Rogers Park.

Mona hasn’t heard every detail of Sarom’s experience during the genocide, but the trauma her mother went through is still very clear to her. “I don’t know the whole story, but she tells it little by little when she’s cooking,” Mona told Eater Chicago. “I think there’s a lot of other people out there who have been through the same thing, but their story has never been told.”

In 2018, another family tragedy came when one of Mona’s brothers died unexpectedly in his sleep. Her mother discovered him the next morning and that image haunted Sarom.

Now that she is almost 80 years old, Sarom spends her days with her 13 grandchildren or assisting at Khmai.

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