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February 14, 2025

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The Immigrant Struggle

“We dream of going to America, to change our lives, we believed. But my life changed so much. I felt sad about life, didn’t know the language, and didn’t know the roads. I had no friends, so I felt very sad.” – Phong, a Vietnamese American expat interviewed by the Pew Research Center.

“I sometimes, just a little, wish that I would disappear so that my parents and my sister could be better off.” – Nolan, an Asian American interviewed by the Pew Research Center.

Dreams vs. Reality

The American Dream is often celebrated as a path to success, yet its reality is far more nuanced. Tales of rags to riches from Asian peers suggest its promise, but the Pew Research Center reports that one in ten Asian Americans still live in poverty as of 2024. The issue lies not solely in the Dream itself but in how it is constructed and understood.

For many Asians, the American Dream is synonymous with upward mobility achieved through hard work and resilience—a belief that effort alone can overcome systemic barriers. But resilience, by its nature, demands enduring hardship and accepting foreignness, perpetuating a narrative that reinforces isolation and discrepancy.

The American Dream is synonymous with upward mobility achieved through hard work and resilience (Image Source: Roberto Parada)

The American Dream is synonymous with upward mobility achieved through hard work and resilience (Image Source: Roberto Parada)

The Illusion of Gold

The idolization of a Western nation paved in gold is an illusion that perpetuates xenophobia and the model minority myth. This ideological flaw is alluring and dangerous. We have all heard heartbreaking stories of illegal labor exports and stowaway immigrants. Yet we tend to remember the rags-to-riches stories because it is comforting to view ourselves as the ones who might make it. All while labeling these immigrants as illegal, the other, the individual Asian Americans who will live in poverty. But by doing so, we have fallen trapped in the American Dream, clawing our way to the top for the sake of others. 

After the pandemic, anti-Asian and hate crimes have increased. The encounter paints a reflection of our society, there is no line between the one and the other nine, we are Asians and that is our identity. Then is the American Dream a lie? Not necessarily—but it is far from universal.

Community as the Key

Like all dreams, it is what we make of it.  Whether in America, Asia, or any part of the world, opportunities coexist with difficulties. Moving to another country means tackling obstacles such as language and cultural barriers alongside the burden you once had at home. Statistics show that 61% of Asian adults seek family and friends when facing financial burdens. This can become challenging when migrating to a new country. 

The key lies in recognizing that success is not achieved alone. Building networks and fostering solidarity within communities can challenge the isolating demands of resilience and redefine the Dream as a collective effort toward meaningful progress.

The American Dream is both a beacon of hope and a paradox. For many Asian Americans, the pursuit of upward mobility comes with sacrifices that are often overlooked. Yet, success doesn’t need to be a solitary journey. By embracing shared struggles and fostering a supportive community, one can find hope by redefining what the American Dream truly means.

Sources: Pew Research Center – 1 in 10: Redefining the Asian American Dream (Short Film), Pew Research Center – The Hardships and Dreams of Asian Americans Living in Poverty, Edelman, C&EN, Reappropriate.

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‘Mompreneur’ Turned Her Hurdles Into Success And On A Mission To Help Other Moms Start Their Businesses

Filipino entrepreneur Chell Diaz Fernandez is on a mission to inspire other mothers to persevere in pursuing their dreams, regardless of how simple those businesses are or how difficult the road lies ahead.

The “mompreneur” has tried over 15 businesses since 2016 — she has sold in bazaars and had “sari-sari store” or a neighborhood sundry store. She’s also created a party supplies store, started selling secondhand clothes on Facebook live, and even vlogged.

Chell is currently a full-time Ultra Green Coffee business consultant, helping other mothers start coffee enterprises. She aspires to show that being a mother doesn’t limit success in business. She encourages stay-at-home moms to contact her for financial opportunities. “I want to inspire my fellow moms out there that if I can do it, you can too.” she said.

She described how difficult it was initially because her husband insisted that she should only take care of their children and would not allow her to work or start a business. She had to stand up for herself and realize that even as a stay-at-home mom, she is capable of more than she currently does.

As Chell expressed on her journey, she was aware of the many hardships she had experienced. Nonetheless, she pushed on, thinking of her loved ones and not giving up, and would forever be grateful for the pain and adversity she had endured.

She was hopeful that this would pave the way for her future development and success. In the end, she hopes that those who are discouraged will be able to find strength and hope in her motivational story about her business.

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Filipino $1 Street Food Restaurant In LA Highlighted On Netflix “Street Food: USA”

Filipino food in the U.S. is heating up with a flurry of news reports, viral videos, and social media posts about a Pinoy-owned street food eatery in Los Angeles after it was featured on the popular Netflix show “Street Food: USA”.

One of LA’s best and most interesting eateries, Dollar Hits, is owned by Elvira Chan from the city of Pampanga, Philippines. Given how fiercely competitive the market is in Los Angeles, this is quite an accomplishment. 

She is drawing a lot of attention due to the eatery’s excellent food, welcoming crew, and affordable prices. In fact, a lot of people, particularly her “kababayans” or fellow countrymen, have backed and really patronized her business. She stated that her food business was called Dollar Hits because all of her 33 different types of street cuisine on a stick cost “one dollar”.

Having a Kapampangan root, Elvira was exposed to the different Kapampangan delicacies and even barbecue specialties. She and her sisters began their business as a food truck that sells Filipino cuisine to a loyal customer base. 

They decided to buy the market space in order to expand their eatery and accommodate more Filipino diners as their patronage grew.

They have been diligently working to expand the business and expanded locations around LA. Their California locations in Temple and West Covina have already been operating. Another expansion will be located in Woodside, New York, and will be highly anticipated in August of 2022. 

Elvira wants to help out other Filipino-owned businesses in the area, so she wants to buy the entire strip mall where Dollar Hits is now renting space.

The mission of Elvira and her Dollar Hits is to provide an exceptional experience through the food nostalgia of barbecue specialties and other Filipino traditional cuisines. This is a major accomplishment, not just for their perseverance and tenacity, but also for the Filipino-American community in Los Angeles. This is something they can all take pride in.

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Zepto’s Teenager Founders Share How They Built An App With A $900M Valuation

Zepto, an instant grocery delivery startup founded by two teenagers, Kaivalya Vohra and Aadit Palicha, brought their company to a valuation of $900 million in just nine months.

Vohra had “a couple of long conversations” to convince his parents for him to drop out of Stanford for his startup. But pulling them on board wasn’t hard, he added, his parents witnessed how rapidly they grew the business in front of them.

In a recent interview with CNBC Make It, the young founders shared how did they build one of India’s fastest-growing quick commerce apps.

People didn’t take the 19-year-olds seriously due to their age and their “crazy” under-10-minute delivery idea. However, their conviction in their product kept them going and helped them convince investors, senior executives, and government authorities. Zepto’s $200 million in May got it closer to unicorn status.

“If we don’t build it, somebody else will. When you operate with that mentality, everything becomes less intimidating.” Palicha told CNBC. 

During the early stages of Zepto, Palicha and Vohra handled all of the company’s customer service inquiries to determine a clear product-market fit. They even brought goods to customers so that they could have a brief conversation and gain valuable insight from them. Palicha claims that they are still doing it in the present day.

Palicha and Vohra had been friends since they were seven. For Vohra, it’s their ability to “hold each other accountable” that brought them this far. 

“Kaivalya and I really complement each other’s skill set. He has always been more technically sound than I am, so he’s made a great chief technology officer,” said Palicha. 

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Filipina Single Mother in Canada Grew Her Cleaning Job Into a Million-Dollar Janitorial Business

We’ve all heard the stories of people who have started with next to nothing and come out ahead. They are able to turn their passions into successful businesses while providing them with a sense of purpose. But what does it really take to become a successful entrepreneur? 

As a Filipina single mom who built a business in Canada, Lorephil Toledo had to overcome a lot of challenges before achieving success. She is now the CEO of her own company and an inspiring Filipino dreamer for female entrepreneurs around the world. 

At a young age, Lorephil was already used to running her own business. She used to sell clothes, shoes, and underwear at school to pay for her own food. She has never been shy, and she even uses her skills to provide tutoring services in order to increase her income. 

In 2011, Lorephil sought work in Canada. Her oldest was 2 and her youngest was 11 months. She was unhappy because she had to spend so much time away from her children in order to earn. 

She overcame homesickness and missed her children by cleaning. “I found myself distracted by cleaning houses because I was homesick. I’m dreaming that my children are in here while I’m doing housework. I felt good every time I cleaned the house,” she explained.

Lorephil quickly realized that she could turn her pastime into a profitable business. Lorephil started the successful CanaJan Inc., a janitorial services company. Through her entrepreneurial spirit and hard work, Lorephil was able to serve the community with the best janitorial services.  

She started out on her own and now oversees a team of 15 people. More than 350 of her clients are consistent, and she brings in millions of dollars annually. She is a multi-award winner, having been named Entrepreneur of the Year, New Citizen of the Year, and New Business of the Year in addition to being named Ambassador of the Filipino Canadian Trades. She was also invited to speak by the provincial government of Alberta.

When sharing her story, Lorephil mentioned a few of the lessons she has learned along the way. She encouraged everyone to have big goals. She believes that there is no impossibility in life, even for the poor, and that there should be no limit to one’s dreams. 

She advises to work hard, “If you want to succeed, you have to work hard for it.” She felt dreams can’t come true without labor. She worked seven days a week for her company. She got four hours of sleep, skipped holidays for five years, and reinvested her money.

Lorephil is a firm believer in the saying “ “Don’t Quit.” She is confident that every difficulty can be overcome and that there is always a way out.

She upholds that in order to properly serve your customers, you must first properly serve your team. This is her reason for treating her employees well and providing free services to her regular customers. She added,  “If you give something to the universe, it will come back double times.”