Contact
  • HOME
  • / MEDIA /
  • Candles with a Twist: Asian Scents Co. Delights with Asian-Inspired Fragrances

News

September 28, 2023

SHARE:

Candles have transcended their traditional use and have become a cherished everyday luxury in Malaysia. The candle-making industry has witnessed a surge in recent years, with numerous brands emerging across the country. Among these, one brand stands out for its unique twist on the classic candle experience – Asian Scents Co.

Unlike typical candle makers that focus solely on scents, Asian Scents Co. takes a novel approach. They offer a range of candles inspired by Asian culture and flavors that will tantalize not only your olfactory senses but also evoke a sense of nostalgia and wanderlust. From Boba Milk Tea to White Rabbit Candy, and even the distinctive Tiger Balm scent, Asian Scents Co. offers a diverse selection that goes beyond the ordinary.

Image Source: Asian Scents Co.

The brain behind this aromatic venture is Audrey Hon, whose journey began with homesickness while living in Melbourne, far from her Malaysian roots. As the pandemic kept her away from her homeland, she found solace in crafting scented candles. What started as a therapeutic hobby soon turned into a business, driven by the shared nostalgia her candles evoked among friends living abroad.

Audrey started with an initial investment of approximately $24,000, sourced from her personal savings and family support. The candles, crafted from premium natural coconut soy wax, wooden wicks, and high-quality fragrance oils, promise clean and toxin-free burning. She left her corporate job to devote herself fully to the brand, a bold move that paid off as international orders began pouring in from Europe and the US.

Asian Scents Co. has strategically positioned itself in the market by offering a unique blend of scents that celebrate Asian culture. Their portfolio includes a diverse range of options, available as candles, air fresheners, reed diffusers, and linen sprays, with prices ranging from $4 to $20. Customers can choose between travel-sized and full-sized candles, and the brand even offers gift sets.

As the global scented candles market continues to grow, with a projected value of $9.5 billion by 2028, the candle-making industry presents a promising avenue. However, with rising competition, brands need to differentiate themselves. Asian Scents Co. has done just that by tapping into the universal love for food and nostalgia, delivering a unique sensory experience that resonates not only with Malaysians but also with individuals worldwide who share an appreciation for Asian culture and flavors.

Featured Image Source: Asian Scents Co.

Related Articles

Image Source: K.M. Cannon / Las Vegas Review-Journal

News

Rochelle Nguyen Sits As The First Asian American Nevada Senator

Clark County Commission appoints Nevada’s first Asian American senator, Rochelle Nguyen, a state assemblywoman. 

“I plan on working hard to ensure we are adequately funding our public schools, that health care is affordable as well as accessible, and that all voices are represented,” Nguyen said, who will replace former state Sen. Chris Brooks for a job in the private sector.

Nguyen was nominated by Senate Majority Leader Nicole Cannizzaro, D-Las Vegas. The new Nevada senator’s appointment to the Finance, Judiciary, and Health and Human Services committees for the next parliamentary session was made public by the Democratic caucus. She will hold the position’s vice chair.

The caucus acknowledged her efforts on “landmark” legislation, which included reforming the criminal justice system, regulating short-term rental agencies, and advocating for victims of domestic abuse.

When Brooks was elected to the state Senate in 2019, Clark County made the decision to nominate Nguyen to replace Brooks in the Assembly. She eventually won the election for the seat in both 2020 and 2022.

  • 1 min read
Image Source: Vedant Fashions

News

Vedant Fashions Founder Made It To India’s Richest List From Selling Affordable Indian Wedding Couture

Ravi Modi started Vedant Fashions in 1999 with the Manyavar brand, selling pajamas, saris, sherwanis(long-sleeved outer coats), kurtas, lehengas (ankle-length skirt), and salwar sets (trouser-and-tunic combination).

Vedant Fashions designs clothes but outsources bulk of the manufacturing. It currently has 590 outlets in 228 Indian towns and 13 in North America and the UAE. 

Manyavar is its flagship men’s line, while Mohey is its 2015 women’s collection. Both are mid-premium or affordable aspirational.

According to Forbes, Modi listed 15% of the company on the Indian stock exchanges in February—the basis of his $3.75 billion fortune that adds him to the ranks of India’s richest this year for the first time.

Modi grew up with three sisters in Kolkata. His father was a first-generation entrepreneur who opened a clothes company in 1975. Kolkata’s AC Market is one of the city’s earliest air-conditioned markets, including clothing, jewelry, and electronics retailers. 

The 45-year-old billionaire lives in a big bungalow on the outskirts of Kolkata where he grows his own fruits and vegetables. With 30 years of retail expertise, he provides a fresh perspective on money and career. “Earning wealth without earning time is meaningless,” he told Forbes.

Moreover, according to Forbes, he spends a quarter of his time on business, asset management, and philanthropy, and the rest on health, relationships, and learning. His daily activities include meditation, yoga, and studying strategies of retailers such as LVMH, Nike, and Uniqlo.

  • 2 min read
Image Source: G’s Kpop Kilig Facebook

Stories

13-Year-Old Took Her Fangirling Into Greater Heights, Opens a K-Pop Inspired Milk Tea Shop

Filipino teenager Given Mendoza turned her fangirling into a business. As a K-Pop fan, she loves collecting merch of her favorite Korean pop idols. 

Given realized that these items can increase in value. She then found a way to earn by reselling them and worked on growing the business.

With the business’ great potential, the 13-year-old launched her online store, G’s KPop Kilig, “I decided to buy some albums for myself. I also bought some extra albums to sell, to see if I can earn profit,” she told the local news.

Later on, she was able to save enough to open a physical store in Baguio City, Philippines, and sells milk tea and K-Pop merch. As an “Army ”of the popular Korean group BTS, she also incorporates some inspiration to her milk teas.

  • 1 min read
Image Source: AFP News Agency

Stories

British-Pakistani Chef Ali Ahmed Aslam Who Invented Chicken Tikka Masala Passes Away at 77

Ali Ahmed Aslam, a chef who is thought to have created Britain’s favorite curry the ‘chicken tikka masala’, passed away at the age of 77.

Aslam’s death was announced by his Glasgow restaurant, Shish Mahal, which closed for 48 hours as a sign of respect. His funeral was held at Glasgow Central Mosque, where the public was invited to attend.

Aslam was born in Pakistan and moved to Glasgow as a child, establishing Shish Mahal in 1964.

Aslam told the AFP news agency that he came up with the chicken tikka masala in the 1970s after a customer asked if there was a way to make his chicken tikka less dry. He then added a creamy tomato sauce.

In 2009, Aslam advocated for the city to be recognized as the chicken tikka masala’s birthplace.

He pushed for Glasgow to get EU Protected Designation of Origin status for its curry and introduced an early-day motion. However, several other places in the UK have claimed to have originated the dish.

  • 1 min read