Major Online Shops Including Etsy, Yelp, Uber Eats Boost Visibility Of Minority-Owned Businesses - AHN Media Group
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September 27, 2022

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The pandemic has devastated minority-owned businesses. Only 31% of Black-owned enterprises and 44% of Hispanic-owned businesses got Paycheck Protection Program aid, according to the Federal Reserve.

To raise awareness and support minority-owned companies across the country, major online shops and delivery systems are now showcasing Asian, Black, LGBTQ, and female entrepreneurs.

Amazon Launchpad enables vendors to identify on their “seller credentials” page if they are Black-owned, Latinx-owned, or women-owned.

DoorDash allows you to search for Black-owned restaurants in numerous US cities with “Black-owned” and “women-owned” tags on all company profiles. DoorDash Merchant Support can add the tag to a business’s profile.

Etsy lets shoppers search for Asian, AAPI, Black, handicapped, Jewish, Latinx, Native, female, LGBTQ, as well as veteran and military family-run businesses.

Google Business Profiles that are verified can add “Black-owned,” “women-led,” and “LGBTQ-owned” attributes to Google Search, Shopping, and Maps.

Macy’s Diverse Owned Brands section of its website features hundreds of items from minority-helmed brands, including those manufactured by AAPI, Blacks, Latinos and Hispanics, LGBTQ persons, and women.

The Intentionalist sorts for Asian-owned, Black-owned, Latino-owned, LGBTQ-owned, Native-owned, veteran-owned and woman-owned companies.

Uber Eats has partnered with the EatOkra app, which connects diners to Black-owned eateries, restaurants and food trucks in cities of Atlanta, Chicago, Los Angeles, Miami and Seattle.

Yelp allows businesses to self-identify as Black-owned. Yelp’s Ones to Watch series also spotlights top Asian-, Black-, Latinx-, LGBTQ- and women-owned businesses around the country. Businesses can also categorize themselves as “open to all,” which means that they welcome anyone regardless of race, ethnicity, national origin, sex, sexual orientation, gender identity and expression, immigration status, religion or disability.

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Founder of Penn Asian Senior Services Im Ja Choi Passed Away At 73

A well-known supporter of Asian American seniors and the founder and emeritus CEO of the nonprofit Penn Asian Senior Services, Im Ja Choi,  passed away on Wednesday, June 22, from lung cancer in a South Korean hospital, she was 73. 

A memorial service will be conducted on July 16 at 3:00 pm at the Evergreen Center in Philadelphia. Contributions in her name will be appreciated.

Ms. Choi was born in Seoul, South Korea in 1948, majored in literature, and graduated from Korea University. She moved to Philadelphia after marrying her childhood friend Jung Choi in 1971, where she studied organizational dynamics at the University of Pennsylvania. She was a top-producing real estate agent in the 1980s and 1990s. 

She started Penn Asian Senior Services in 2004 to help Asian American elders with linguistic and cultural obstacles. Because she couldn’t get home care for her mother, and after hearing horrible experiences from other caregivers, she founded the charity that provides in-home care and homemaking services in over two dozen languages.

She undertook the fundraising efforts and strategic planning of the nonprofit, for which the charity received grants from the U.S. Department of Health and Human Services and numerous organizations. 

Moreover, she has also opened an adult day care for immigrants with language and cultural barriers, a state-licensed vocational school for entry-level Asian health-care workers, and a seniors community center. 

In 2013, she received the Ellis Island Medal of Honor from the National Ethnic Coalition of Organizations. The Independence Blue Cross Foundation president Lorina Marshall-Blake wrote that the region needed more health visionaries like Im Ja Choi. Ken Yang, CEO of Penn Asian Senior Services, said Ms. Choi’s care, generosity, and love for her family and community matched her innovative leadership.

She was also recognized by the governor as a 2014 Distinguished Daughter of Pennsylvania for her “extraordinary service and achievements to the Commonwealth.” In the same year, she gave the commencement address at Penn State Abington where she quoted “Where there’s a will, there’s a way.”

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