Stories

March 1, 2025

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“Over time, I realized that speaking and understanding Chinese wasn’t just a ‘useful skill’—it is my superpower and key to belonging,” says Cheryl Mainland, Founder & CEO of Dragon Academy. Her fluency in Chinese has been a source of identity and has played a key role in her journey—from understanding her cultural heritage to excelling at Harvard in East Asia Studies and negotiating successful global business deals.

Recognizing the power of language to bridge cultures and connect with 1.3 billion native Chinese speakers, Cheryl is now committed to creating an engaging and interactive multi-media platform for children and adults worldwide to learn Chinese through Dragon Academy.

At its core, Dragon Academy is an epic tale of nine multicultural teens journeying through six mystical realms brimming with ancient legends, mythical beasts, and dragons – all united in a quest to bridge worlds. This story is told across multiple media formats and channels, including a book series, social media content, an AI animation series, and other cultural initiatives. Complementing their adventure is a highly gamified app that transforms Chinese language learning into an exciting, immersive, (and even addictive) experience.

A mother of three, serial entrepreneur, lifelong adventurer, and avid surfer, Cheryl has become an inspiration to many. She has been featured in top media outlets such as The Wall Street Journal, Financial Times, Vogue, Tatler, WWD, and numerous other prestigious publications.

Cheryl Mainland, Founder & CEO, Dragon Academy (Image Source: Samanta Katz)

The Struggle of Language and Identity

Cheryl embodies the essence of a third-culture kid. Born in Taiwan, she is half-Chinese, half-American, and raised across Asia, she navigated the complexities of identity, language, and belonging from an early age.

Cheryl with her maternal and paternal grandmothers Taipei, Taiwan, 1983 (Image Source: Cheryl Mainland)

“Like many of us, I grew up straddling two worlds. The ultimate translator of languages, cultures, generations.  I carry with me the collective memory of (boring) Saturday Chinese school, the struggle of keeping up with my Chinese lessons, and the challenge of celebrating my heritage while forging my own path,” Cheryl says. “After having kids, I witnessed their similar struggles – nothing has changed.” She recognized that the traditional methods of learning Chinese – endless hours of copying hanzi characters on square grid paper (田字格) – have experienced minimal change over the centuries, relying on rote memorization rather than engagement.

Not wanting her children to face the same language learning struggles she faced (and hundreds of thousands of other Chinese learners), Cheryl is embracing this as an opportunity to spark a cultural movement that breathes new life into the Chinese language and culture. Dragon Academy’s strategy ignites a passion for learning through an epic narrative delivered via a highly gamified app, an AI mini-series, a book series, social media content, and a future film adaptation. Each of the multimedia platform components captures the story-based enthusiasm, teaching Chinese through nine proprietary building block methods that make learning Chinese fun, engaging, and truly relevant.

Dragon Academy Universe: the foundation of a highly gamified Chinese language learning app, book series, cartoons, feature films, documentaries, merchandise, and console games. (Image Source: Cheryl Mainland)

Cheryl’s Entrepreneurial Journey: Empowering the Masses

Throughout Cheryl’s entrepreneurial ventures, a constant theme has been empowering communities by identifying unmet needs and transforming the “uncool” into “cool” through innovative solutions. From dressing corporate women in clothes that boosted their self-confidence in the boardroom (The Fold London), to inspiring tweens and teens “to wear their invisible crown” on all special occasions (PromGirl.com), to reimagining sun-protective fashion—proving that staying safe in the sun doesn’t mean sacrificing style (Mott50)—her work consistently uplifts and inspires.


Most recently, to celebrate the launch of Dragon Academy Book 1 during Lunar New Year 2025, Cheryl partnered with artist Archie Geotina to honor the 46 million-strong Chinese diaspora through Pearls, an art series. Chinese Pearls features three generations of female surfers from diverse Chinese heritage – Indonesian Chinese, Singaporean Chinese, mixed-Chinese families, adoptees, and expats – riding Bali’s iconic waves in modern QiPao, empowering the community and highlighting its resilience, heritage, and unity.

A Future for the Community

“As an Asian American entrepreneur, Asian American mom, and a lifelong advocate for bridging cultures, I resonate deeply with AHN’s mission to uplift and empower the global Asian diaspora,” Cheryl affirms.  

She draws a parallel between Dragon Academy’s goal to reignite the next generation’s connection to their heritage and AHN’s commitment to rewriting narratives and celebrating Asian excellence. When asked about her future plans, Cheryl confidently states, “We are on an ambitious mission to increase the percentage of the world that speaks Chinese by 5% over the next five years.”

An estimated 5 million people started learning Japanese because of Manga, 15 million took up Korean because of K-pop, Dragon Academy is set to start a Chinese language movement. By juxtaposing storytelling and technology, Dragon Academy is approaching Chinese language learning from an “obsess, learn, master” order. 

“Imagine a world where kids want to learn Chinese because they see it as their ultimate superpower and key to belonging. That’s the future we’re building,” exclaims Cheryl.

And the journey is just beginning. Dragon Academy Book 1 launched at the beginning of this year. The highly gamified learning app, immersive AI mini-series, and a host of exciting cultural initiatives are currently in development. The first round of external investment has commenced – seeking visionary, like-minded investors to join this transformative movement.  Dragon Academy is poised to redefine the landscape of Chinese language learning and cultural exploration.

DRAGON ACADEMY “Traditional Scene.” The OG Dragon Keepers, ancestors of the 9 multicultural teenage protagonists of the Dragon Academy Universe. (Artist: Andrew Archer)

Learn More about Dragon Academy

Website: https://dragonacademy.com/

Instagram: @dragonacademy_official

Book 1: www.amazon.com/dp/B0DM4YDLL3

Connect With Cheryl Mainland

Instagram: @cherylmainland

LinkedIn: Cheryl Mainland

Email: Cheryl@dragonacademy.com

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Breaking Boundaries and Making Laughter with Julie Kim

From the Boardroom to the Comedy Club

Julie Kim didn’t begin her career in comedy—she initially followed the stereotypically ‘Asian’ path of stable jobs in academia and office work. Born and raised in Toronto to a Korean immigrant family, her upbringing took place in a tight-knit, two-bedroom apartment above her family’s grocery store. “At one point, there were seven people in the apartment,” she recalls. “And for a solid six or seven years, I slept on the pull-out sofa bed in the living room.”

With multiple degrees under her belt—including a Master’s and two attempts at a PhD—she straddled the worlds of business, education, and motherhood. Amidst the hustle and bustle, there remained a silent passion in her for a creative life. “At first, I wanted to speak well to stand out among a sea of old white men in boardrooms,” she says. “I also wanted to do a difficult, admirable thing. It was a checkbox.”

Julie Kim | Comedian

A Dramatic Shift to Comedy

Julie didn’t quit everything overnight to pursue comedy. She experimented with it while holding multiple stable jobs, contract roles, while also pursuing her PhD, oscillating between full and part-time focus on her studies. But passion has a way of growing, and eventually, she did what she had to—crossing what she describes as ‘a bridge between conventional pursuits and creative pursuits.’ She stepped away from academia, turned down secure opportunities, and entered a world full of uncertainty and creative risk.

However, Julie was no stranger to the industry’s harsh stereotypes. She faced mistreatment and discrimination, navigating everything from blatant racism to sexism disguised as condescension.  “One booker tried to push me out of the scene because I winced when someone tried to make me kiss him against my will,” she shares.  “A few local comics hated or resented me from the start because I didn’t ‘need’ to do comedy—as if they deserved it more because I had other options. It was a different kind of discrimination I hadn’t encountered before, but for sure it taught me to stay far, far away from the bitter ones in this industry.”

Jumping to comedy, Julie Kim’s now one of Canada’s most sought-after comedians.

Despite this, Julie pressed forward like the boss that she’s always been. “I had to learn how to produce and promote my own shows. And that built tenacity,” she says. “Now, I’m centered in my identity. My cultural identity and my confidence in it are central to much of the  success I’ve had in the past few years.”

Today, she’s one of Canada’s most sought-after comedians, performing alongside stars like Ronny Chieng, Atsuko, JR de Guzman, and more as she headlines major comedy clubs across North America. “This is the best time of my life,” she says. 

“I’m having the time of my life. But also, I’m still working on a little scarcity mentality and the feeling of constant survival mode,” she shares. “Part of me really enjoys that and part of me needs a new car and a real vacation.”

Being a Mom on the Mic

Being a mother in comedy isn’t easy—especially when constantly on the road. Julie has faced criticism from all sides: family members, fellow parents, and the weight of societal expectations. ‘I deal with it by blocking people out of my life or turning them into jokes—or both,’ she says with a laugh.

Her journey as a mother isn’t separate from her comedy—it is integral to it. “To do my work well, I need to be grounded, happy, and creative. So I try more and more to take care of myself to be those things,” she reflects. “I think it’s an accomplishment to still be writing and performing after more than a decade of true hustling. It’s taken a lot of grit, perseverance, some audacity, and foolishness.”

Julie Kim’s experience as a mother isn’t separate from her comedy career.

Julie Kim’s list of accolades is stacked: writing and producing Simu Liu’s iconic I Am Canadian monologue at the JUNO Awards, winning a 2023 Canadian Screen Award, and headlining four sold-out Just for Laughs shows in Toronto.  She’s also written for Kim’s Convenience and Run the Burbs, two shows centred around Asian Canadian families that have reached global audiences. 

As she continues to tour across North America, Julie is also working on upcoming television and film projects and producing her new podcast, Bothered. Next, she will prepare for a new 2026 tour of her solo storytelling show called ‘No One Special’ and writing her first book. 

Connect With Julie Kim

Website: https://www.juliekimcomedy.com/shows 

Podcast: https://www.juliekimcomedy.com/podcast 

Instagram: @juliekimcomedy

YouTube: @JulieKimComedy 

Facebook: Julie Kim

TikTok: @juliekimcomedy

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Loading Time 

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Mobile Responsiveness

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Clear Navigation

Users should find what they need in 2-3 clicks—anything more feels like ordering a coffee but going through a visa application to get it.

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Jelyca Villanueva Turns Passion for Color into a Purposeful Business

Being a female entrepreneur isn’t easy. Jelyca Villanueva is a mother of two, a wife, a certified personal color and image consultant, and the founder of Timeless Tones & Co. While juggling a range of responsibilities, one of her core priorities has always been helping others discover the power of color—not just to enhance their wardrobes, but to express themselves and reflect the unique tones of their lifestyles.

Her studio, Timeless Tones & Co., is more than just a color consulting brand—it offers an experience where clients feel truly seen.

Coming from a professional background in corporate environments, Jelyca brings a unique combination of analytical precision and sensory intuition to her work. She is known for her personalized approach that blends science, aesthetics, and cultural celebration.

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Jelyca Villanueva | Founder of Timeless Tones & Co. 

From Curiosity to Passion

All passion begins with a simple question, and Jelyca’s interest is no exception. “It really started with curiosity. I’ve always loved the way color can completely transform how someone feels,” she shares.

That curiosity soon unfolded into a world of colors—where she was captivated not only through science, but also the cultural richness embedded in various systems, from Korean and Japanese frameworks to Western methodologies. “Once I learned about the science and cultural depth behind personal color analysis, I was hooked. I wanted to create a space where people could experience that same ‘aha’ moment—where everything just clicks and they feel seen.”

Realizing the transformative power of discovering one’s personal color palette, Jelyca decided to turn her passion into a professional journey. Timeless Tones & Co. came to life as a call for everyone to step into a world where color is more than just aesthetics—it’s a bridge to self-acceptance, cultural pride, and everyday confidence.

A Global, Tailored Approach to Color

As she immersed herself in advanced training—including professional certification under CPLUS3 Academy, where she studied Korean, Japanese, and American color systems—Jelyca developed a deep understanding of global color theories. She also trained under Francesca Cairns in the UK and received professional training in the Cocory colorimeter, a scientific tool widely trusted in Korea.

Currently, she is also expanding her expertise through certification in Colors in Nature: Wedding Colors by Leatrice Eiseman, further deepening her understanding of color harmony and seasonal palettes.

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As a mother, her mission became even more personal. She aspired to create a business that embodied cultural pride, creativity, and empowerment. “There’s nothing better than seeing someone light up when they find the shades that make them feel confident and radiant,” she proudly shares.

Timeless Tones & Co.

Building a Business from Scratch

Working a stable office job while minding her own business at the same time was no easy task. “Shifting my mindset from structured systems to building something entirely my own was tough,” Jelyca reflects on this life-changing leap. However, it was this bold move that helped her develop the flexibility and creativity that would become the cornerstone of her entrepreneurial journey.

Adding to the challenge was the fact that personal color analysis was still a novel concept in San Diego. This meant Jelyca had to exercise patience, taking time to educate her clients while staying grounded in her belief in the value of her work. Through persistence and unwavering dedication to her craft, she gradually earned the community’s trust. With each session, her clients not only discovered colors that enhanced their features but also gained newfound confidence and a deeper understanding of themselves—solidifying the mission of Timeless Tones & Co. and highlighting the profound impact of her work.

Jelyca and her clients.

Connect with Jelyca Villanueva – Timeless Tones & Co.

Website: timelesstonesandco.com

IG: @timelesstones.andco

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Optimize for Local SEO

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At Asian Hustle Solutions, we understand that a great website is more than just a pretty design. It’s about creating an intuitive, seamless experience, and aligned with your brand’s values. Let’s create a website that feels right—for you AND your audience!

If you want to learn more about our services, visit the Asian Hustle Solutions website at asianhustlenetwork.com/services/