Stories

August 26, 2023

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Marlin Chan is a remarkable individual whose journey embodies determination and triumph in the face of adversity. Born to Cambodian immigrants, Marlin’s family overcame hardships that spanned continents, shaping the very essence of his character.

His parents faced the harsh realities of the 1970’s Cambodian Genocide that forced their separation for nearly 2 decades. After being apart for 18 years, a fortunate stroke of serendipity allowed them to miraculously reunite and lead to the birth of the miracle baby Marlin.

Inspired by his grandmother’s beef crisps, Marlin started a business venture called “Yay’s” to pay homage to his culture. Through Yay’s, Marlin continues his family’s legacy of hard work and determination, sharing a unique taste of Cambodia to the world.

Asian Hustle Network had the privilege to sit down with Marlin Chan and delve into his inspiring journey. Join us as we explore his remarkable story of strength, dreams, and resilience.

CHALLENGES THAT MARLIN’S PARENTS FACED AS CAMBODIAN IMMIGRANTS

During the Cambodian Genocide, my parents faced the challenge of survival, as those of higher status, like artists, government officials, and intellectuals were among the first to be targeted and eliminated. 

Because there were countless horror stories of Khmer U.S. Air Force members being killed upon arrival at the Phnom Penh’s air station, it prevented my dad from returning home after serving the U.S. Air Force to save his family. This marked the onset of my parents 18-year separation.

Amid their time in the work camps, my mom tragically lost my sister to chickenpox and malnutrition due to the mistreatment by the Khmer Rouge. This tragic event left her devastated. To escape the work camps, my mom and her family had to navigate minefields at night to be unseen.

Like many immigrants, my dad faced the challenge of not knowing the English language upon his arrival in America so he turned to television to learn how to speak the language. Meanwhile, my mother successfully made her way to America to start a new life and began selling noodles on the streets of Stockton, California to support our family.

THE REMARKABLE REUNION OF LONG-LOST LOVE AFTER 18 YEARS

One day, my father visited a local donut shop for the first time to meet with an old friend, and the donut shop owner recognized him from their days in Cambodia. 

As the owner was inquiring about my mother, he revealed that the last he heard about her and her family’s whereabouts was in Stockton, California. My father’s face drained of color, and he froze upon hearing this shocking revelation. Immediately, he asked if the owner had their contact information and without skipping a beat, he got in touch and embarked on a road trip to Northern California the very next morning.

Upon arriving in Stockton, California, my dad found my mom, still hopeful and strong-willed as she had always been, but her health wasn’t in the best condition. She was living in a one-bedroom shared apartment with multiple other families. They promptly went for health check-ups and discussed restarting a life together again. In that same year, I was born on October 7, 1993. The Stockton Newspaper published an article of Marlin Chan as the miracle baby that beat the odds of survival with my parents’ long-lost reunion and my mother’s ability to bear children at forty.

LESSONS THAT SHAPE MARLIN’S JOURNEY

As a child of Cambodian immigrants, here are some of the things I learned:

  • Stay curious, for knowledge is a treasure that never diminishes and our curiosity fuels our drive to innovate. 
  • Having a positive outlook can transform our perception of life, particularly during trials.
  • Material wealth is temporary. The value in developing your knowledge and skills is what truly holds the key to unlocking your infinite potential for abundance, which created a drive for me to continually invest in myself.

Relentlessness and grit are values I learned from my parents’ stories at a young age. I come from a determined, resilient family that fights for love. Hearing stories of my mom walking from Cambodia to the border of Thailand in search of refuge taught me the power of determination. Based on these principles, I have always believed in my potential and fostering a strong work ethic. While I may not always be the most attractive or intelligent person in the room, I strive to outwork everyone to the best of my abilities.

FACING FAILURE, FINDING STRENGTH

When I was eighteen years old, I was selected as one of the top 10 finalists to compete on ‘Internet Icon,’ a show created by Ryan Higa, my content creator idol. Unfortunately, I ended up placing 8th on the show, and as a young eighteen-year-old, I was devastated. I doubted whether I could become a full-time content creator if I couldn’t win this competition.

In the following year, I took a service industry job at Chipotle and completely stopped making videos. By the end of that year, I felt a renewed sense of fervor and determination to pursue my career in content creation. The skills I learned from my job at Chipotle, such as executing with excellence to avoid repetition, transferred to my work ethic for content creation.

By doing something that wasn’t creative, it shifted my perspective with content creation and allowed me to pursue my passions with more fervor and focus. I realized that I would only be a failure if I gave up since you miss 100% of the shots you don’t take. This experience resonated with the Japanese proverb, “Fall seven times, stand up eight.”

Over the next three years, I moved to Los Angeles, California, and gained over 1 million subscribers, turning content creation into a full-time job. I learned that if I could visualize my goals, they could become my reality, or even exceed beyond my imagination.

LOOKING AHEAD

My greatest accomplishment would be giving my parents a better life and inspiring kids to foster their talents and pursue their passions.

Looking ahead, my goals for the future are centered around bringing joy and delight to the world with my food and creations. I aspire to represent Asian Americans, who are under-represented in American media and encourage my Asian community to share a piece of their culture with others.

My dream is to become the first Cambodian American to bring a taste of Cambodia to every home with Snack Yay’s on a global scale. Bringing exposure to the Cambodian community would be a true fulfillment of my mission in life.

ABOUT HIS BRAND YAY’S

My Grandma, known as ‘Yay’ in Khmer, has been crafting beef crisps since the early 90’s to cover her apartment rent in Stockton, California. Beef crisps consist of thinly sliced marinated beef air-dried to a delightful crunch with flavor profiles that offer a symphony of umami, sweetness, and spiciness. Consumer goods expert Kathryn Tuttle described them as a fusion of ‘Beef Carpaccio meets potato chips meets bright Asian flavors.’ What sets these apart from traditional American beef jerky is their light and crispy texture. While regular beef jerky takes about 3 hours to dehydrate, beef crisps demand up to 20 hours for that perfect crispiness.

Growing up, I thought beef crisps was a snack that was readily available in stores. My earliest memories involved enjoying this delectable treat outdoors, helping my grandma sell them to our community. The concept of making Yay’s as a brand first came to me in December 2017. Though the idea took root then, I didn’t start the business until June 2023. Pioneering and expanding something unprecedented like this has not been an easy feat. It was very discouraging at first to reach out to over 57 different manufacturers and be told numerous times that it couldn’t be done because of the technical hurdles in producing beef jerky with this level of crispiness.

Yay’s is currently self-manufactured to ensure we use the highest quality ingredients. Every bag we send out meets our standards because we take the time to slow-dry the meat for over 20 hours, while typical beef jerky takes 3 hours to produce.

We initially started out in a small commercial kitchen in Camarillo, California, and transferred to a medium-sized commercial kitchen in New Jersey this year to increase production. We are sourcing USDA Prime meat from the same suppliers that many Michelin-starred restaurants in New York City use. Every bag of Yay’s is handcrafted because we value quality. For me, the possibility of sharing a taste of Cambodia to the world is a dream come true.

MARLIN CHAN’S INSPIRATIONAL MESSAGE TO YOUNG AAPI INDIVIDUALS

Never give up. Remember to focus on your own journey because you are uniquely you, and your authenticity is your ultimate gift to share with the world. Being referred to as a miracle baby since birth has shaped my perspective to preserve through the seasons of life and be grateful of the blessings in my life. Maintaining a positive attitude is a powerful tool to develop unwavering confidence in your potential to achieve anything you set your mind to.

CONNECT WITH MARLIN CHAN

Instagram: @marlinramseychan

Youtube: @snackmarlin

Yay’s Instagram: @snackyays

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Stories

Lucy Liu Stars in “Rosemead,” a True Story of Immigrant Mothers Facing Fear and Mental Health Challenges

Lucy Liu is once again bringing us a powerful performance with Rosemead, a film that has been picked up by Vertical for a December theatrical release. The story follows a mother who begins to see troubling changes in her teenage son, opening the door to a deeper look at fear, love, and mental health.

Recently, the film gathered strong early interest after drawing a full audience at a special screening held at the Metreon in San Francisco. Hosted by Dave Lu, the event sparked conversations about topics often avoided in public spaces, especially within immigrant communities. 

With its growing list of festival honors, positive reviews, and a narrative inspired by real events, Rosemead is already being recognized as one of Liu’s most powerful and personal performances to date.

                                                                          Image Source: BBC

A Story Built on Fear and Family Pressure

At the heart of Rosemead is a mother who becomes concerned as her son’s behavior shifts in unsettling ways. What begins as quiet anxiety slowly grows into a frightening urgency as she realizes the situation may be more dangerous than she imagined.

As her fear rises, she faces the painful question of how far a parent can go to protect the child they love. The tension builds with each scene, making her inner struggle feel both real and universal.

The story takes place within a Chinese American household where cultural expectations and unspoken worries create additional layers of pressure. Lucy Liu captures these emotions with precision, while newcomer Lawrence Shou brings a raw, unpredictable intensity that deepens the film’s emotional impact.

                                                        Image Source: The Traveler’s Take

Building Momentum Through Festival Wins

Before reaching theaters, Rosemead had already made a strong impression on the festival circuit. Its premiere at Tribeca drew praise for its gripping approach to storytelling and its standout performances.

The film’s momentum continued as it won Best Narrative Feature at the Bentonville Film Festival, adding to its early recognition. It gained even more attention after earning the Prix du Public UBS audience award at the Locarno Film Festival.

During its time at Locarno, Lucy Liu also received a Career Achievement Award that highlighted her long-standing influence in the industry. Vertical’s Peter Jarowey praised her work for its emotional depth, while also recognizing director Eric Lin’s bold and confident vision in his feature debut.

                                                                     Image Source: Yahoo

A Strong Screening at the San Francisco Metreon

The event at the Metreon brought together creators, film lovers, and local community members for an open discussion about the upcoming release. The gathering served as a space for people to share expectations, explore the film’s themes, and talk about the real-life issues it aims to portray.

The audience noted how the film reflects real family struggles, especially those found in immigrant households. Its grounded approach to fear and uncertainty sparked discussions about mental health and cultural expectations.

After the screening, conversations centered on Liu’s controlled yet deeply affecting performance. Lawrence Shou also drew attention for his breakout role, adding to the anticipation for the film’s one-week run in selected theaters this December.

Experience the film in theaters and see why it’s already drawing strong early interest. Rosemead is set to premiere in select theaters on December 5, 2025 in New York City; December 12, 2025 in Los Angeles, and more cities to follow on January 9, 2026.

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Stories

The Story Behind Inspire To Create Media: How Trysen Kaneshige Uses Art to Heal and Connect Community

Born and raised in Kauaʻi, Hawaii, Trysen Kaneshige never imagined that a series of brain injuries would redirect the course of his life. Art, which had once been a hobby, became his lifeline—a way to heal, process, and reconnect with the world around him.

What began as a personal form of therapy soon turned into a mission: to use creativity not only for his own recovery but to uplift his community and share stories that mattered.

As he experimented with murals, branding, and design, Trysen discovered that each project could bridge culture, healing, and connection in ways he had never anticipated. Through perseverance and collaboration, he began working with brands like Volcom, Olukai, and Soulection Radio, while also leading projects for schools, nonprofits, and community organizations across Hawaii.

From these experiences, Trysen founded Inspire To Create Media, a healing-centered creative agency that blends streetwear aesthetics, cultural storytelling, and design to create work that resonates far beyond the islands.

Finding Inspiration in Adversity

Trysen’s path to entrepreneurship was shaped by necessity and resilience. “I wasn’t able to work a regular job since I would have a lot of migraines or dealt with depression etc. It’s been challenging but I’ve learned to be resilient and not give up. What also inspired me was to create something for my community and for the next generation that is after me,” he recalls. The setbacks could have ended his creative ambitions, but Trysen chose to focus on what he could control: his art and his recovery.

Instead of succumbing to frustration, he saw opportunity in every challenge. He began creating small pieces, testing ideas, and using art as a method to regain focus, confidence, and purpose. These early efforts helped him realize that healing and creativity could coexist and even amplify one another.

What started as a personal journey of recovery soon became a mission to uplift others. Trysen wanted to leave something meaningful for his community and for the next generation, showing that creativity could transform not only individual lives but also the cultural landscape of Kauaʻi.

Overcoming Challenges Without a Safety Net

The road to building a creative business was far from smooth. Trysen faced difficult challenges that he considered walking away from everything, grappling with both the physical and emotional toll of head injuries. Each day was a battle between self-doubt, pain, and the desire to keep moving forward.

Beyond personal health struggles, he had no investors, no team, and no corporate backing. Every decision, every financial risk, and every project came solely from his determination and willingness to learn through trial and error. “If I had someone that saw what I was creating in the beginning, it would’ve been easier,” he admits.

Gratitude and persistence became his anchors. By embracing the lessons from failures and small victories alike, Trysen built a foundation that was resilient, flexible, and authentic. This mindset allowed him to continue pursuing his vision even when support was scarce and the path ahead was uncertain.

Turning Achievements Into Community Impact

Despite obstacles, Trysen’s journey is marked by achievements that combine personal growth with community recognition. He takes pride in consistently showing up, even on days when recovery felt impossible, and in taking creative risks that shaped the identity of his agency.

Inspire To Create Media has earned acknowledgment on multiple levels—from Proclamations by Mayor Derek Kawakami highlighting community murals and workshops to features in local newspapers chronicling his evolving projects. These recognitions validate his belief that creativity paired with purpose resonates far beyond personal satisfaction.

For Trysen, the real measure of success is impact. Each mural, logo, or art initiative tells a story and strengthens the connection between people and place, leaving a lasting mark on Kauaʻi’s cultural and creative landscape.

Building a Healing-Centered Creative Vision

At the heart of Inspire To Create Media is a philosophy that creativity can heal, connect, and inspire simultaneously. From large-scale murals to branding and apparel, every project is designed with intention, reflecting local culture while appealing to a global audience.

Trysen explains, “Art became my way to rebuild, reconnect, and serve. What began as personal recovery grew into a mission: to use art as a tool for transformation for myself, for my community, and for the next generation of island creatives.”

Today, Inspire To Create Media continues to expand its reach, bridging art, healing, and business. Trysen’s story proves that even the toughest setbacks can spark the most powerful creativity—turning personal recovery into a force that inspires communities, cultivates connection, and demonstrates that a small island studio can have a big global impact.

Follow Trysen’s journey:

📍 @trys.creates | @inspiretocreate.media

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Stories

Building Meraki: How Vivian Kwan Turned Passion into Purpose

The first time Vivian Kwan realized she could build something on her own terms was during her college years in the U.S. — a time that completely shifted her perspective on what a career could be.

She found herself surrounded by students who were running side hustles, freelancing, and starting companies before graduation. It was a stark contrast to her upbringing in Hong Kong.

“Back home in Hong Kong, the path was pretty clear: study hard, land a stable job, and climb the corporate ladder,” she recalls. “But in the U.S., I met people who were building something entirely their own. That inspired me to think differently.”

Curious and driven, Vivian began experimenting — running a small photography business and creating content for fun. That experiment grew into Meraki Group, a boutique talent management agency representing a diverse roster of lifestyle creators — and now a 7-figure business built entirely from the ground up.

Redefining Success as a First-Generation Founder

When Vivian launched Meraki Group in 2021, she had no network, no outside funding, and no PR machine behind her, just the belief that creators deserved better representation.

As a first-generation Asian immigrant, Vivian was raised to stay quiet and keep her head down. “But entrepreneurship requires something different,” she says. “I had to learn to advocate for myself and my talents loudly and unapologetically.”

Without big teams or resources, she leaned into what she could control: being hands-on, transparent, and relationship-driven. That boutique approach became Meraki’s unique selling point: brands and creators know they can reach Vivian directly, and that trust has allowed Meraki to thrive against the odds. Today, Meraki has closed 300+ brand campaigns with brand partners like HOKA, REI, Shark, Columbia Sportswear, Libman, Google, and UGG.

The Challenge of Balance

Motherhood has always run parallel to Vivian’s entrepreneurial journey — two worlds that demand her heart in equal measure. In the early years of Meraki, she often found herself caught between deadlines and bedtime stories, client calls and school drop-offs. The guilt was relentless: every hour spent growing the business felt like time borrowed from her children.

But over time, her perspective shifted. She began to see that showing her kids what fulfillment looked like was one of the greatest gifts she could give them. Building Meraki wasn’t just about proving something to the industry — it was about showing her children what resilience, purpose, and self-belief looked like in real life.

“My kids deserve a mother who’s confident and happy,” she says simply. “That thought keeps me grounded when things get hard.”

A Year of Growth and Gratitude

In October, the Meraki community came to life in a way that no Zoom call ever could. Vivian and her team hosted their annual NYC dinner — an intimate gathering of creators, brand partners, and friends who had helped shape the agency’s journey. The room buzzed with laughter, warm reunions, and stories that stretched back to Meraki’s earliest days.

For Vivian, it was a full-circle moment. Many of the guests were creators she had signed during the uncertainty of the pandemic — people she had championed from afar before ever shaking their hands in person. Watching them share a table, swapping stories and ideas, felt like witnessing the agency’s spirit materialise in real life.

It wasn’t a night of flashy sponsors or curated photo ops, but of genuine connection — the kind that has quietly fueled Meraki’s success from day one. “What I’m most proud of isn’t the growth,” Vivian reflects. “It’s loyalty. Many of my creators have been with me for three or four years. In an industry where talent often comes and goes, that kind of long-term commitment means everything.”

What Comes Next

As Meraki continues to grow, Vivian is laying the groundwork for a new chapter — one that strengthens the agency’s foundation while amplifying its impact. She’s focused on expanding her team and refining systems to preserve Meraki’s signature boutique quality, even as it scales.

“I’m being intentional with this next chapter,” she says. “Before stepping deeper into consulting and mentorship, I want to make sure the agency continues to run with the same care and creative integrity it was built on.”

With that foundation in place, Vivian plans to open limited consulting slots and launch educational programs for creators and emerging talent managers. Her goal is to nurture the next generation of creative leaders — empowering them to build with heart, purpose, and the courage to redefine what success can look like.

Follow Vivian’s journey:
📍 LinkedIn | Instagram

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Stories

The Founders Behind Anise Health: How Two Women Are Reimagining Mental Health for the Asian Community

When Nisha Desai and Alice Zhang met at Harvard Business School, neither of them expected that a casual conversation about their frustrations with therapy would spark the idea for something much bigger.

As they juggled graduate school and their own mental health, they often felt therapy wasn’t built for people like them – they spent more time explaining their background to their therapists than actually healing. 

They realized it wasn’t just them – there’s a gap in mental healthcare that left many in the Asian and multicultural community feeling unseen and misunderstood.

That shared realization became the seed for Anise Health: a platform built to make therapy culturally attuned, accessible, and truly effective for the AAPI community.

A Problem They Both Knew Too Well

Before their paths crossed, both founders had already seen the same issue from different directions.

Nisha, who grew up in Florida in a family of healthcare entrepreneurs, had always been drawn to questions of access and equity in care. After studying finance and marketing at the University of Pennsylvania’s Wharton School and earning her MBA from Harvard, she worked in healthcare investing and later in digital product management at Humana. It was there, while helping build a mental health app, that she started hearing a troubling pattern from thousands of users – the same barriers she had personally faced.

Nisha recalls that people weren’t saying therapy didn’t work. They were saying it didn’t fit, that they didn’t feel understood.

Alice, meanwhile, came to the same conclusion through her own deeply personal experiences. Born in China, raised across Japan and Canada, and now based in New York, she calls herself a “third culture kid.” Her multicultural background gave her adaptability, but also a sense of never fully belonging anywhere.

That feeling resurfaced when she sought therapy during business school. Despite being fluent in English, she found herself translating her own emotions for her therapist – explaining why criticism from parents felt like love, or why pursuing excellence felt non-negotiable.

Alice remembers feeling exhausted after each session, explaining her background again and again, and leaving each time feeling unseen.

Alice Zhang (left) and Nisha Desai (right)

Building a Culturally Grounded Model of Care

After that pivotal conversation at Harvard, the two women began mapping out what culturally attuned mental health care could look like. They spoke to clinicians, patients, payors and community leaders, testing how cultural nuance could be integrated into evidence-based therapy and coaching.

They envisioned a new kind of care model: one that didn’t require clients to educate their therapists or set aside their cultural identity at the door. Instead, therapy would start from a place of understanding.

“Alice and I really built Anise to be what we believe our community has needed during our upbringing. What we kind of wished for ourselves through our own personal journeys with therapy.”

But building what didn’t yet exist came with challenges. They had to prove — to investors, clinicians, and even the broader healthcare system — that cultural context wasn’t just a “nice to have,” but essential to effective care. Many mental health professionals hadn’t been trained to deliver culturally adaptive therapy, so Anise Health had to design that framework from the ground up: provider training programs, accurate diagnostic tools, tailored care plans, curated resources and a scalable model for personalized, culturally attuned care.

Their persistence paid off. What started as late-night brainstorming sessions between classes evolved into a fully fledged mental health platform that blends clinical rigor with cultural empathy.

Growing the Movement

Since its founding, Anise Health has facilitated over 10,000 paid appointments and built a network of 60+ licensed providers across multiple states. The company is now expanding through insurance partnerships that make culturally attuned care more affordable and accessible.

Behind the scenes, Nisha leads operations and product design, while Alice drives partnerships and provider training.

Their complementary strengths, coupled with a shared sense of purpose, have helped Anise Health raise $6.4 million in funding and gain recognition as one of the top 10 most innovative Asian Pacific-led companies to watch by NYSE, Y Combinator, and Gold House.

Redefining the Future of Mental Health for Asian Communities

For both founders, Anise Health’s success goes beyond numbers. It’s about shifting how mental health is understood and delivered, starting with a community that has long been underserved and stigmatized.

“Our goal isn’t just to make care available,” Nisha says. “It’s to make it effective, culturally relevant, and sustainable within the healthcare system.”

By creating a new gold standard of culturally attuned care, Nisha and Alice aren’t just helping Asian Americans access therapy that finally feels like it speaks their language – they’re reimagining what inclusive mental health care can look like for everyone.

Learn more about Anise Health at anisehealth.co